Escape the Urban Jungle

welcome to the land of 10,000 lakes

and one mighty Mississippi River

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ICONIC is 1200 thought leaders escaping the urban chaos, congregating in small town America for three transformational days. To slow down. To listen. To learn.

The experience

River’s Edge Convention Center
10 4th Avenue South
St. Cloud MN 56301

Thursday October 22 through Saturday October 24 2020

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steps from the Convention Center
Courtyard by Marriott
404 West St. Germain Street
St. Cloud MN 56301
320 654 1661

3.6 miles from the Convention Center
Residence Inn
by Marriott
450 Division Street
Waite Park MN 56387

air travel

Flying in on your own power? You’ll be happy to learn that the St. Cloud Regional Airport has runway capacity for full-size jets. And this airport is only a 10 minute Lyft ride from the ICONIC site. Breeze in, breeze out.

Flying commercial? The Minneapolis / St. Paul International Airport is a one hour and twenty minute drive from the ICONIC site, following the Mississippi River northwest.


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what to do between sessions

Sneak out for lunch to Jules’ Bistro. Hand-rolled flatbread pizzas. Made-from-scratch soups and chilis. And coffee drinks brewed with beans from micro-roaster Dogwood Coffee Co., and flavored with their own syrups. (Holy moly, don’t forget to return to ICONIC after lunch!) And take a peek into the Copper Pony – named one of the top home boutiques in the USA. (Let’s be honest. Pack an extra empty suitcase for all the treasures you’ll find here.)

Decompress in the evening at The White Horse. Thai burgers, sassy fish tacos, crab cakes with roasted red pepper aioli, a spicy Madras that will knock off your Manolos, and of course, killer cocktails and indie beers.

All within steps of the hotels and Convention Center. Shake off the stress. This is two days just for you.